On the one hand, marketing pushes you to get on the wave of a trend, but it can also pull you out of it. Those of us in the business Gourmet for life, we have to warn and advise people who feel attracted by the quality of Spanish gastronomic products.

• Our personal filter: key to offering Gourmet products
• The international market: much to know and achieve

Although the tendency to consume Gourmet products is on the rise in recent times, we must relativize its use, that of the word Gourmet I mean. The human being is very comfortable, and when they tell him that something is Gourmet, his head easily positions it as something of great value, and clearly differentiated from the conventional. Well no. We believe that this word must be respected, pampered and given the best of the senses, the one it deserves, beyond the meaning that has been trivialized about it lately.

For us it means enjoy gastronomy through high quality products, possibly made in an artisanal way by people who respect the territory and traditions. Above all, we intend to spread it to as many people as possible. Those who, like us, have a love for gastronomy, who want to learn more and better about our products and are both lovers and critics of what is excellent and questionable, respectively.

Our personal filter: key to offering Gourmet products

Since we set out in 2019 to take the Spanish gourmet product to the highest level, we have been seeing that Spain has enormous potential in this segment. Because there are a good number of people who are doing things very well, selecting the ingredients in an exquisite way, passing the most exhaustive safety and hygiene measures, which provide them with differentiating quality certificates.

These types of products are made by people who have extensive experience, a long tradition and a passion for haute cuisine, granting them quality and delicacy in their production process. There are also people who have changed their professional projects for the passion that gastronomy brought them, and they are also helping to produce better quality products and, above all, better presented ones. And that, in addition to wanting to seduce the national market, many are already prepared to give international leap.

But not everything that is done has the product label for us Made in Spain Gourmet. Because we must add, in addition to its quality of product, the quality of the packaging, its storytelling and people who are behind those products. And that is when, if we believe that they have passed all the requirements, they can be considered to be on our sales platform in the online store.

That is the common denominator of our partners in MadeinSpain.store. Passion, honesty, romanticism, professionalism, protection of the territory and vision of the future. Thus we see that, through our platform, we will be able to conquer national markets, but above all, international ones. Because we bring together gourmands from all over the world who are eager to really get to know the best of our gourmet products, which Xavier Lahuerta, Sveta Krolivetskaya and myself have selected with pride, admiration and satisfaction.

The international market: much to know and achieve

One of our most challenging objectives is to get to know the European market and its final consumer. There is a huge lack of knowledge on the part of Spanish companies that produce gourmet products. Why? Because your interlocutor is almost always someone indirect, a distributor, an importer, that is, there is no direct connection with the final consumer. And it is precisely this disconnection that we intend to remedy.

Through a lot of own content, written and audiovisual, and spread it until we reach all corners of Europe. A lot of personalized advice to producers... and to end consumers. That is Gourmet quality also in advice for us.

And of course, many more promotional actions directly with final consumers. Because we need to transmit our values, our knowledge and our emotions in a clear and direct way, in an honest and very professional way.

En Made in Spain Gourmet We facilitate the relationship between Spanish gourmet brands and the demanding consumer, and we guarantee that all of them have been carefully selected throughout the Spanish geography, under our most exhaustive filters. Because we want to project an image of Spain”High End".

Without a doubt, trying a gourmet product is an experience for the senses. Since they are made with care and care, generally in an artisanal way, preserving all the flavor of the raw material. When we find them in Spain, only one thing comes to mind, we want to share them with the entire Made in Spain Gourmet community, and we hope that it will be bigger and bigger every day. Because Spain deserves it.